Mods, admins, and owners.
The model is the same as any other board with open sources. The mods and admins get bribed, the owner gets his sponsor fees and a place to peddle his own line of gear.
In the case of chemical mass, it was owned by a guy that was arrested in the biggest steroid bust in Canadian history. Oddly enough, he didn't serve a single day in jail, and even had the bravado to use the name of the gym he was selling out of on the homepage of the website.
Ever wonder what the significance of " Canada's bullpen " is? Do some digging, and then ask yourself how cocky/stupid you have to be to put that on your steroid selling website. Or my guess, maybe he knows something that the rest of us didn't.
In any case, after numerous shitty things happened the big scam was ready to go. Genxxl was back, and as coincidence would have it having a big sale on chemical mass...... Perfect way to get the dollars rolling in for the last big score before disappearing....... While all the admins & mods sit back and watch.
I've been around, and my memory is good when I comes to guys like this. They sit back and go from scam to scam, score to score, for years now. New boards, new mods, but the players stay the same and so does their game.